The Crowns Project proudly presents SALUD, a groundbreaking initiative that brings prostate cancer awareness to Ohio's breweries. Despite being the second leading cause of cancer death in men, prostate health remains widely ignored—men are 24% less likely than women to visit doctors annually, and 40% seek care only when symptoms become unbearable.
How Salud Works
Salud’s program design is simple yet powerful: coasters in bars, restaurants, and clinics carry prostate cancer awareness messages. Each design feels authentic to its environment, ensuring credibility and retention. Quarterly updates maintain freshness and relevance. Sponsors enjoy high-trust exposure and community impact. Our initial reach is 200,550 people, expected to double as awareness spreads. Salud turns everyday interactions into meaningful health conversations.
COWBOY EDITION
Where men unwind, this coaster speaks up. A rugged design with a lifesaving twist—placed in bars and grills to spark one action: test early, live longer
Demographics & Impact
The brewery audience perfectly matches our target demographic: 72% of patrons are men ages 35-65—precisely when prostate cancer risk escalates. The average brewery guest spends 52 minutes on-premises, with 82% visiting in groups, naturally facilitating crucial health conversations.
THE MARTIAN SERIES transforms serious health talk into cosmic comedy gold, designed for laid-back venues where laughter and awareness go hand-in-hand.
Demographics & Impact
The brewery audience perfectly matches our target demographic: 72% of patrons are men ages 35-65—precisely when prostate cancer risk escalates. The average brewery guest spends 52 minutes on-premises, with 82% visiting in groups, naturally facilitating crucial health conversations.
THE MARTIAN SERIES transforms serious health talk into cosmic comedy gold, designed for laid-back venues where laughter and awareness go hand-in-hand.
Designing for Impact
Each coaster delivers vital prostate cancer education on one side and your logo prominently on the other. Our four-series content model engages men where they feel comfortable. QR codes link to local resources for immediate action. Sponsors gain trusted exposure, strengthen brand reputation, and demonstrate leadership in saving lives while connecting with thousands of Ohio consumers.
The Chardonnay Collection features hand-drawn Art Nouveau detailing that elevates health advocacy to decorative art. Thoughtfully curated for exclusive venues appreciating social responsibility and museum-caliber design excellence.
Join Our Mission
“Your partnership saves lives. By joining us, you’ll reach 250,000+ Ohioans annually while fueling a movement that empowers men to take control of their health. Sponsors receive impact reports, appreciation gifts, and exclusive networking opportunities. Most importantly, your support helps prevent prostate cancer and reduce health disparities. Complete the inquiry form now—together, we can build a future where fewer lives are lost.”
Each series coaster delivers personalized prostate health information on the reverse, matching the front's vibrant colors while addressing individual readiness levels for testing and treatment.
Join us in creating a lasting legacy. By partnering with us, your brand will gain significant visibility while actively contributing to life-saving initiatives across Ohio and potentially beyond. Take the important step of aligning your organization with this impactful cause.
To explore our sponsorship opportunities and benefits, please fill out the form or contact:
Anton Allensworth, 330-554-0099, anton@cpsalud.org